Steve Jobs' immortal quest and the heroic persona
Year of publication: |
2013
|
---|---|
Authors: | Sonnenfeld, Jeffrey A. |
Published in: |
Journal of business and management : JBM. - Orange, Calif., ISSN 1535-668X, ZDB-ID 2594739-4. - Vol. 19.2013, 1, p. 59-68
|
Subject: | Apple Inc. | Steve Jobs | Führungspersönlichkeit | Leadership personality | Entrepreneurship | Entrepreneurship approach | Markenwert | Brand equity | Wirtschaftsgeschichte | Economic history | Computerindustrie | Computer industry | Telekommunikationssektor | Telecommunications industry |
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