Stockouts in online retailing
Year of publication: |
2011
|
---|---|
Authors: | Jing, Xiaoqing ; Lewis, Michael |
Published in: |
Journal of marketing research : JMR. - Thousand Oaks, CA : SAGE Publishing, ISSN 0022-2437, ZDB-ID 218319-5. - Vol. 48.2011, 2, p. 342-354
|
Subject: | Online-Handel | Online retailing | Beziehungsmarketing | Relationship marketing | Kundenwert | Customer value | Revenue-Management | Revenue management | Lagerhaltungsmodell | Inventory model |
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