Stop arguing! : how childhood exposure to interparental conflict affects consumer response toward product review dispersion
Year of publication: |
2022
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Authors: | Liu, Mengmeng ; Morrin, Maureen ; Chae, Boyoun |
Published in: |
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy. - Amsterdam : Elsevier, ISSN 0167-8116, ZDB-ID 622691-7. - Vol. 39.2022, 4, p. 1093-1107
|
Subject: | Interparental conflict | Review dispersion | Interpersonal arguments | Conflict avoidance | Konsumentenverhalten | Consumer behaviour | Konflikt | Conflict | Politischer Konflikt | Political conflict | Betrieblicher Konflikt | Workplace conflict | Kinder | Children |
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