Stop business with Russia! : exploring the representation and perceived authenticity of corporate activism in response to Russia-Ukraine war
Year of publication: |
2024
|
---|---|
Authors: | D’Arco, Mario ; Marino, Vittoria ; Resciniti, Riccardo |
Published in: |
Italian journal of marketing : ITJM. - Cham : Springer Nature Switzerland AG, ISSN 2662-3331, ZDB-ID 3011000-2. - Vol. 2024.2024, 1, p. 55-76
|
Subject: | Boycott | Ceasing operations | Corporate activism | Ethical positions | Sociopolitical stance | Russland | Russia | Unternehmensethik | Business ethics | Corporate Social Responsibility | Corporate social responsibility |
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