Store environment and advertising : investigating two manipulative forces from the supermarket
Joeri Clochet, Sam Cosaert, Laurens Cherchye & Bram De Rock
Year of publication: |
2010
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Authors: | Clochet, Joeri ; Cosaert, Sam ; Cherchye, Laurens ; De Rock, Bram |
Published in: |
Review of business and economics. - Leuven : Acco, ISSN 0772-7674, ZDB-ID 24248782. - Vol. 55.2010, 1, p. 90-106
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