Strategic advertising: The fat-cat effect and stability
Hamid Beladi, Reza Oladi
| Year of publication: |
2006
|
|---|---|
| Authors: | Beladi, Hamid ; Oladi, Reza |
| Published in: |
Mathematical social sciences. - Amsterdam [u.a.] : NH, Elsevier, ISSN 0165-4896, ZDB-ID 283230-6. - Vol. 51.2006, 2, p. 153-161
|
| Subject: | Werbung | Advertising | Wettbewerb | Competition | Marktstruktur | Market structure | Theorie | Theory |
| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10003290057