Strategic contracting and hybrid use of agency and wholesale contracts in e-commerce platforms
Year of publication: |
2020
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Authors: | Zennyo, Yusuke |
Published in: |
European journal of operational research : EJOR. - Amsterdam : Elsevier, ISSN 0377-2217, ZDB-ID 243003-4. - Vol. 281.2020, 1 (16.2.), p. 231-239
|
Subject: | Agency contract | E-commerce | E-commerce platforms | Strategic contracting | Wholesale contract | Vertrag | Contract | Prinzipal-Agent-Theorie | Agency theory | Electronic Commerce | Online-Handel | Online retailing | Digitale Plattform | Digital platform | Vertragstheorie | Contract theory |
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