Strategic Disclosure: Strategy as a Form of Reputation Management
Richard Whittington, Basak Yakis-Douglas
| Year of publication: |
2012
|
|---|---|
| Authors: | Whittington, Richard ; Yakis-Douglas, Basak |
| Published in: |
The Oxford handbook of corporate reputation. - Oxford : Oxford Univ. Press, ISBN 978-0-19-959670-6. - 2012
|
| Subject: | Firmenimage | Corporate reputation | Öffentlichkeitsarbeit | Public relations | Unternehmenspublizität | Corporate disclosure | Strategisches Management | Strategic management | Reputation | Theorie | Theory |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz im Buch ; Book section |
| Language: | English |
| Other identifiers: | 10.1093/oxfordhb/9780199596706.013.0020 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10013476694