Strategic entry and operational integration of emerging market firms : the case of Cemex, Beko and Tata Steel in the UK
Year of publication: |
December 2018
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Authors: | Özcan, Gül Berna ; Mondragon, Adrian Coronado ; Harindranath, G. |
Published in: |
Journal of business research : JBR. - New York, NY : Elsevier, ISSN 0148-2963, ZDB-ID 189773-1. - Vol. 93.2018, p. 242-254
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Subject: | Emerging market multinationals | Strategic entry | Operational integration | UK | Multinationales Unternehmen | Transnational corporation | Schwellenländer | Emerging economies | Markteintritt | Market entry | Internationaler Markteintritt | International market entry | Strategisches Management | Strategic management | Stahlindustrie | Steel industry | Auslandsinvestition | Foreign investment |
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