Strategic hotel development and positioning : the effects of revenue drivers on profitability
Year of publication: |
2010
|
---|---|
Authors: | O'Neill, John ; Mattila, Anna S. |
Published in: |
The Cornell School of hotel administration handbook of applied hospitality strategy. - Los Angeles, Calif. [u.a.] : Sage, ISBN 1-4129-0590-7. - 2010, p. 929-937
|
Subject: | Strategisches Management | Strategic management | Revenue-Management | Revenue management | Rentabilität | Profitability | Hotellerie | Hotel industry | USA | United States |
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