Strategic innovative marketing and tourism : 8th ICSIMAT, Northern Aegean, Greece, 2019
Androniki Kavoura, Efstathios Kefallonitis, Prokopios Theodoridis, editors
| Year of publication: |
[2020]
|
|---|---|
| Other Persons: | Kavoura, Androniki (ed.) ; Kefallonitis, Efstathios (ed.) ; Theodoridis, Prokopios (ed.) |
| Institutions: | International Conference on Strategic Innovative Marketing and Tourism <8., 2019, Chios> |
| Publisher: |
Cham, Switzerland : Springer |
| Subject: | Tourismus | Tourism | Tourismuswirtschaft | Tourism industry | Strategisches Management | Strategic management | Marketing | Internationales Marketing | International marketing | Tourismusmarketing | Tourism marketing |
| Extent: | XXIX, 1105 Seiten Illustrationen |
|---|---|
| Series: | |
| Type of publication: | Book / Working Paper |
| Type of publication (narrower categories): | Konferenzschrift |
| Language: | English |
| ISBN: | 978-3-030-36125-9 ; 978-3-030-36128-0 ; 978-3-030-36126-6 |
| Other identifiers: | 10.1007/978-3-030-36126-6 [DOI] |
| Classification: | Erholung, Tourismus: Allgemeines ; Marketing |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10012662194