Strategic investment in Taiwan chain and franchise stores : a real options and game-theoretic approach
Year of publication: |
2011
|
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Authors: | Jan, Yin-ching |
Published in: |
Global journal of business research : GJBR. - Hilo, Hawaii : IBFR, ISSN 1931-0277, ZDB-ID 2536575-7. - Vol. 5.2011, 4, p. 25-37
|
Subject: | Unternehmensfinanzierung | Corporate finance | Strategisches Management | Strategic management | Handelskette | Retail chain | Franchising | Realoptionsansatz | Real options analysis | Spieltheorie | Game theory | Taiwan |
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