Strategic management in the German brewing industry: are there still differences between East and West
Year of publication: |
2008
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Authors: | Heyder, Matthias ; Theuvsen, Ludwig |
Published in: |
Journal of East European management studies : JEEMS. - Baden-Baden : Nomos, ISSN 0949-6181, ZDB-ID 1307579-2. - Vol. 13.2008, 1, p. 10-39
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Subject: | Brauerei | Brewery | Marktstruktur | Market structure | Strategisches Management | Strategic management | Vergleich | Comparison | Ostdeutschland | East Germany | Westdeutsche Bundesländer | West Germany |
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