Strategic Marketing: An Introduction
Year of publication: |
2002
|
---|---|
Authors: | Miles, Morgan |
Published in: |
European Journal of Marketing. - Emerald Group Publishing Limited, ISSN 1758-7123, ZDB-ID 2002936-6. - Vol. 36.2002, 11/12, p. 1441-1444
|
Publisher: |
Emerald Group Publishing Limited |
Subject: | Strategic planning | Marketing | United Kingdom |
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