Strategic orientation of hotels : evidence from a contingent approach
Year of publication: |
2020
|
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Authors: | Presutti, Manuela ; Savioli, Marco ; Odorici, Vincenza |
Published in: |
Tourism economics : the business and finance of tourism and recreation. - London : Sage Publishing, ISSN 2044-0375, ZDB-ID 2026139-1. - Vol. 26.2020, 7, p. 1212-1230
|
Subject: | contingent approach | entrepreneurial orientation | hotel performance | learning orientation | market orientation | strategic orientation | Hotellerie | Hotel industry | Unternehmenserfolg | Firm performance | Strategisches Management | Strategic management | Kontingenztheorie | Contingency theory | Marketingmanagement | Marketing management | Entrepreneurship | Entrepreneurship approach |
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