Strategic orientations, hypercompetitive environment, and entrepreneurial alertness of small firms : evidence from the central region of Mexico
Year of publication: |
2021
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Authors: | Montiel-Campos, Héctor |
Published in: |
International journal of entrepreneurship and small business : IJESB. - Genève : Inderscience Enterprises, ISSN 1741-8054, ZDB-ID 2193755-2. - Vol. 42.2021, 4, p. 532-552
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Subject: | entrepreneurial orientation | market orientation | hypercompetitive environment | entrepreneurial alertness | small firms | KMU | SME | Entrepreneurship | Entrepreneurship approach | Unternehmensgründung | Business start-up | Marketingmanagement | Marketing management | Mexiko | Mexico | Unternehmenserfolg | Firm performance |
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