Strategic planning ; [Hauptbd.]
Year of publication: |
[ca. 1983]
|
---|---|
Institutions: | E.S.O.M.A.R. Conference on Strategic Planning (contributor) ; A.M.A. (American Marketing Association) (contributor) ; J.M.R.A. (Japan Marketing Research Association) (contributor) ; J.M.A. (Japan Marketing Association) (contributor) |
Published in: | |
Publisher: |
Amsterdam : European Soc. for Opinion and Marketing Research |
Subject: | Strategisches Management | Strategic management | Unternehmensplanung | Corporate planning |
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