Strategic relationship management : a multi-dimensional perspective: towards a new co-operative framework on managing, marketing and organizing
Mosad Zineldin ; collaborators: Bengt Johannisson ; Thomas C. Dandridge
| Year of publication: |
1997
|
|---|---|
| Other Persons: | Zineldin, Mosad (contributor) ; Johannisson, Bengt (contributor) ; Dandridge, Thomas C. (contributor) |
| Publisher: |
Stockholm : Almqvist & Wiksell Internat. |
| Subject: | Beziehungsmanagement | Strategisches Management |
| Description of contents: | Table of Contents [digitool.hbz-nrw.de] |
| Extent: | XVII, 305 S. : graph. Darst. |
|---|---|
| Type of publication: | Book / Working Paper |
| ISBN: | 91-22-01719-4 |
| Classification: | Unternehmensführung ; Marketing |
| Source: |
Persistent link: https://www.econbiz.de/10004379378