Strategic research and political communications for NGOs : initiating policy change
Accenture-Stiftung, Germany; School of Communication Management, International University in Germany, Bruchsal; The Banyan, India
| Year of publication: |
2009 ; 1. published
|
|---|---|
| Authors: | Falk, Svenja |
| Institutions: | Accenture-Stiftung (contributor) ; School of Communication Management <Bruchsal> (contributor) ; Banyan <Chennai> (contributor) |
| Publisher: |
Los Angeles, Calif. [u.a.] : Sage |
| Subject: | Nichtregierungsorganisation | Non-governmental organization | Strategisches Management | Strategic management | Soziales Netzwerk | Social network | Kommunikation | Communication | Öffentlichkeitsarbeit | Public relations | Nichtstaatliche Organisation | Politische Kommunikation | Strategie |
| Description of contents: | Table of Contents [gbv.de] |
| Extent: | XVII, 178 S. Ill., graph. Darst. 22 cm |
|---|---|
| Type of publication: | Book / Working Paper |
| Language: | English |
| Notes: | Includes bibliographical references (p. [173] - 176) NGOs on the agenda-profile of an agent provocateur -- India in focus -- The role of political communication in agenda setting -- Some best practice case studies -- A framework for initiating policy change -- Strategic research -- Strategy -- Political communication -- Strategic communication planning for NGOs -- Advocacy -- Evaluation and policy change. |
| ISBN: | 978-81-321-0120-8 |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10014006296