Strategic resource management : securing international competitiveness through competitive resources
Year of publication: |
1986
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Authors: | Borrmann, Werner A. |
Published in: |
European approaches to international management. - Berlin : de Gruyter, ISBN 3-11-009827-X. - 1986, p. 275-283
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Subject: | Internationaler Wettbewerb | International competition | Wettbewerb | Competition | Ressourcenorientierter Ansatz | Resource-based view | Theorie | Theory | Wettbewerbsstrategie | Competitive strategy | Strategisches Management | Strategic management |
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