Strategic utilization of information systems in small business

by M. Gordon Hunter

"The small business is an often underestimated asset of both the modern economy and the commercial workforce ... with the internet and other technologies connecting us like never before, the opportunity is present for even the smallest company to reach a global scale. This book explores the possibilities not just in expanding a business, but in assisting a business in meeting its full potential, no matter its size"--Provided by publisher.

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Year of publication:	[2015]
Authors:	Hunter, M. Gordon
Publisher:	Hershey, Pa : Business Science Reference, an imprint of IGI Global
Subject:	Betriebliches Informationssystem \| Business intelligence system \| Electronic Commerce \| E-commerce \| KMU \| SME

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Extent:	Online-Ressource(PDFs (418 pages))
Series:	Advances in business information systems and analytics (ABISA) book series
Type of publication:	Book / Working Paper
Language:	English
Notes:	"Premier reference source"--Cover Includes bibliographical references and index Systemvoraussetzungen: PDF-Reader Small businessEntrepreneurs -- Information systems -- Theories for investigations -- Adoption -- Use -- Strategy -- Competitive advantage -- Management processes -- E-commerce -- E-business -- Balanced maturity framework.
ISBN:	1-4666-8709-6 ; 978-1-4666-8709-7 ; 1-4666-8708-8 ; 978-1-4666-8708-0
Other identifiers:	10.4018/978-1-4666-8708-0 [DOI]
Source:	ECONIS - Online Catalogue of the ZBW

Persistent link: https://www.econbiz.de/10011304603