Extent: | XVII, 283 S. : graph. Darst., Tab. 250 mm x 176 mm, 594 gr. |
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Series: | Schriftenreihe strategisches Management. - Hamburg : Kovač, ISSN 1617-7762. - Vol. 59 |
Type of publication: | Book / Working Paper |
Type of publication (narrower categories): | Dissertation u.a. Prüfungsschriften |
Language: | German |
Thesis: | Zugl.: Bern, Univ., Diss., 2008 |
ISBN: | 978-3-8300-3946-4 |
Classification: | Unternehmensorganisation ; Marketing |
Source: |
Persistent link: https://www.econbiz.de/10004924617