Strategies for Implementing Change : An Experiential Approach

An attitude survey and a role-playing case were used to identify the typical approaches people use to implement important changes in organizations. This typical strategy, suggested or used by over 90% of the subjects, was not successful in producing change in any of the fourteen role-playing trials. However, with ten minutes of instruction in the 'Delta Technique,' 86% of the subjects were successful in introducing change in another fourteen role-playing trials. The 'Delta Technique' consists of simple rules drawn from half a century of research