Extent: | XXV, 312 S. : graph. Darst. |
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Series: | Schriften zu Marketing und Management. - Frankfurt, M. ; Berlin ; Bern [u.a.] ; Wien : Lang, ISSN 0176-2729. - Vol. 14 |
Type of publication: | Book / Working Paper |
Type of publication (narrower categories): | Dissertation u.a. Prüfungsschriften |
Thesis: | Zugl.: Münster (Westfalen), Univ., Diss., 1987 |
ISBN: | 3-8204-1381-2 |
Source: |
Persistent link: https://www.econbiz.de/10009608264