Extent: | XI, 316 S 8° |
---|---|
Series: | Schriften zu Marketing und Management. - Frankfurt am Main : Peter Lang, ZDB-ID 2945782-8. - Vol. Band 12 |
Type of publication: | Book / Working Paper |
Type of publication (narrower categories): | Hochschulschrift ; Bibliografie enthalten ; Bibliography included |
Language: | German |
Notes: | Literaturverz. S. 286 - 316 |
ISBN: | 978-3-631-75093-3 ; 3-8204-9667-X |
Other identifiers: | 10.3726/b13644 [DOI] hdl:10419/183060 [Handle] |
Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011960500