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Fundraising im Non-Profit-Sektor : Marktbearbeitung von Ansprache bis Zuwendung
Bär, Monika, (2010)
Different or equal treatment? : donor priority strategy and fundraising performance assessed by a propensity score matching study
Scherhag, Christian, (2013)
Strategic interaction and charitable fundraising
Apinunmahakul, Amornrat, (2012)
Strategisches Fundraising
Gahrmann, Christian, (2012)