Strategisches Fundraising : mehr Erfolg durch Marketingansätze
Sarah Margaretha Jastram
| Year of publication: |
2007
|
|---|---|
| Authors: | Jastram, Sarah Margaretha |
| Publisher: |
Saarbrücken : VDM, Müller |
| Subject: | Spendensammlung | Nonprofit-Organisation | Strategisches Management | Marktsegmentierung |
| Description of contents: | Table of Contents [digitool.hbz-nrw.de] |
| Extent: | 30 S. 24 cm |
|---|---|
| Type of publication: | Book / Working Paper |
| Language: | German |
| Notes: | Literaturverz. S. 28 - 30 |
| ISBN: | 978-3-8364-0701-4 ; 3-8364-0701-9 |
| Classification: | Marketing |
| Source: |
Persistent link: https://www.econbiz.de/10004890312