Strategisches Marketing
Ahron J. Schwerdt
| Year of publication: |
2007 ; 1. Aufl.
|
|---|---|
| Authors: | Schwerdt, Ahron J. |
| Institutions: | Steinbeis-Hochschule Berlin (contributor) |
| Publisher: |
Stuttgart : Steinbeis-Edition, Steinbeis Business Academy |
| Subject: | Marketing | Strategie | Strategy | Marktforschung | Market research | Theorie | Theory | Strategisches Management |
| Description of contents: | Table of Contents [gbv.de] |
| Extent: | 106 S. graph. Darst. 28 cm |
|---|---|
| Series: | |
| Type of publication: | Book / Working Paper |
| Type of publication (narrower categories): | Lehrbuch ; Textbook |
| Language: | German |
| ISBN: | 978-3-938062-55-5 |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10003834621