Strategy based segmentation of industrial markets
| Year of publication: |
1998
|
|---|---|
| Authors: | Verhallen, T.M.M. ; Frambach, R.T. ; Prabhu, J.C. |
| Institutions: | Tilburg University, School of Economics and Management |
| Extent: | application/pdf |
|---|---|
| Series: | |
| Type of publication: | Book / Working Paper |
| Notes: | Published in Industrial Marketing Management (1998), v.27, nr.4, p.305-313 |
| Source: |
Persistent link: https://www.econbiz.de/10011090274