Structural changes in a complex system : a chaos-analytic study of a nonlinear advertising policy
Irma Luhta
| Year of publication: |
1997
|
|---|---|
| Authors: | Luhta, Irma |
| Publisher: |
Vaasa : Univ. |
| Subject: | Strukturwandel | Structural change | Werbewirkung | Advertising effects | Werbung | Advertising | USA | United States | Theorie | Theory | Komplexe Systeme | Complex systems |
| Extent: | 95 S graph. Darst Beil. |
|---|---|
| Series: | Acta Wasaensia. - Vaasa, ISSN 0355-2667, ZDB-ID 121697-1. - Vol. 52 Acta Wasaensia / Mathematics. - Vaasa, ISSN 1235-7928, ZDB-ID 1029178-7. |
| Type of publication: | Book / Working Paper |
| Type of publication (narrower categories): | Hochschulschrift |
| Language: | English |
| Thesis: | Zugl.: Vaasa, Univ., Diss., 1997 |
| ISBN: | 951-683-673-9 |
| Classification: | Methoden und Techniken der Betriebswirtschaft ; Marketing |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10000632941