Extent:
162 S.
Type of publication: Book / Working Paper
Type of publication (narrower categories): Bibliographie
Language: English
Notes:
Includes bibliographical references and index. - Previous ed.: s.l.: Allyn & Bacon, 1999
ISBN: 1-4129-1444-2
Classification: Marketing
Source:
Persistent link: https://www.econbiz.de/10004843771