Subscribed content hetero expert innovation : new product development through exploitation of ideas from other industries
Year of publication: |
2015
|
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Authors: | Choi, Changil ; Lee, Heesang |
Published in: |
Research technology management : RTM. - Arlington, VA : Industrial Research Inst., ISSN 0895-6308, ZDB-ID 616140-6. - Vol. 58.2015, 2, p. 40-46
|
Subject: | Consumer goods | Cross-industry innovation | New product development | Produktentwicklung | Innovation | Innovationsmanagement | Innovation management | Westliche Staaten | Western countries |
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