Success determinants of new product development in small- and medium-sized enterprises
vorgelegt von Nick Leithold, M.A., geb. in Schmölln
| Year of publication: |
2016
|
|---|---|
| Authors: | Leithold, Nick |
| Publisher: |
Berlin |
| Subject: | Produktentwicklung | New product development | KMU | SME | Thüringen | Thuringia | Empirische Methode | Empirical method | Deutschland | Germany | Klein- und Mittelbetrieb |
| Description of contents: | Table of Contents [gbv.de] ; Description [verlag.tu-berlin.de] |
| Extent: | IX, 184 Seiten Diagramme |
|---|---|
| Type of publication: | Book / Working Paper |
| Type of publication (narrower categories): | Hochschulschrift ; Thesis |
| Language: | English |
| Thesis: | Dissertation, Technische Universität Berlin, 2016 |
| Notes: | Zusammenfassung in deutscher und englischer Sprache |
| Classification: | Marketing |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011615600