Success factors in new product development
F. A. Johne & Patricia A. Snelson
| Year of publication: |
1987
|
|---|---|
| Authors: | Johne, F. A. |
| Other Persons: | Snelson, Patricia (contributor) |
| Institutions: | City University (contributor) |
| Subject: | Produkt | Neues Produkt | Innovation | Erfolgsfaktor | Success factor | Produktentwicklung | New product development |
| Extent: | 27p 4° |
|---|---|
| Series: | |
| Type of publication: | Book / Working Paper |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10000336642