A successful British MNE in the backyard of American big business : explaining the performance of the American and Canadian subsidiaries of Lever Brothers 1888 - 1914
Year of publication: |
2014
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Authors: | Smith, Andrew David Allan |
Published in: |
Business history. - Abingdon : Routledge, Taylor & Francis Group, ISSN 0007-6791, ZDB-ID 1394-8. - Vol. 56.2014, 2, p. 135-160
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Subject: | Lever Brothers | William Hesketh Lever | Unilever | Procter & Gamble | Bitish investment in Canada | British investment in the United States | FDI | protective tariffs | trademark law | Port Sunlight | anti-trust legislation | USA | United States | Kanada | Canada | Auslandsinvestition | Foreign investment | Multinationales Unternehmen | Transnational corporation | Großbritannien | United Kingdom |
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