Successful direct marketing methods
Bob Stone and Ron Jacobs
| Year of publication: |
2001 ; 7. ed.
|
|---|---|
| Authors: | Stone, Bob ; Jacobs, Ron |
| Publisher: |
Chicago, Ill. k [u.a.] : McGraw-Hill |
| Subject: | Direktmarketing | Direct marketing | Marketing | Verkauf | Selling | Methode |
| Description of contents: | Table of Contents [gbv.de] ; Table of Contents [digitale-objekte.hbz-nrw.de] ; Table of Contents [loc.gov] ; Description [loc.gov] ; Description [loc.gov] |
| Extent: | XXVIII, 579 S. Ill., graph. Darst. |
|---|---|
| Type of publication: | Book / Working Paper |
| Language: | English |
| Notes: | Includes index |
| ISBN: | 0-658-00145-0 |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10013501491