Successful Marketing for Survival: The Airline Industry
Year of publication: |
1993
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Authors: | Kaynak, Erdener ; Kucukemiroglu, Orsay |
Published in: |
Management decision : MD. - Bradford : Emerald, ISSN 0025-1747, ZDB-ID 4119460. - Vol. 31.1993, 5, p. 32-43
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