Supply chain channel strategies with quality and marketing effort-dependent demand
Year of publication: |
2013
|
---|---|
Authors: | Ma, Peng ; Wang, Haiyan ; Shang, Jennifer |
Published in: |
International journal of production economics. - Amsterdam [u.a.] : Elsevier, ISSN 0925-5273, ZDB-ID 10925260. - Vol. 144.2013, 2, p. 572-581
|
Saved in:
Saved in favorites
Similar items by person
-
Supply chain channel strategies with quality and marketing effort-dependent demand
Ma, Peng, (2013)
-
Ma, Peng, (2013)
-
Enhancing corporate social responsibility : contract design under information asymmetry
Ma, Peng, (2017)
- More ...