Supply chain involvement in engagement : verification of marketing and operational collaboration
Year of publication: |
2017
|
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Authors: | Sarkum, Sumitro ; Pramuka, B. A. ; Suroso, Agus ; Suliyanto, S. ; Sutarmin, S. |
Published in: |
International journal of economic perspectives : IJEP. - Famagusta : Soc., ISSN 1307-1637, ZDB-ID 2464117-0. - Vol. 11.2017, 3, p. 1327-1347
|
Subject: | Business Performance | Competitive Advantage | Market Knowledge | Supply Chain | Structural Equation Modeling | Lieferkette | Supply chain | Wettbewerbsvorteil | Competitive advantage | Lieferantenmanagement | Supplier relationship management | Strukturgleichungsmodell | Structural equation model | Marketing |
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