Supply Chain Management and Marketing Integration : A Major Source of Competitive Differentiation
Year of publication: |
2015
|
---|---|
Authors: | Madhani, Pankaj M. |
Publisher: |
[2015]: [S.l.] : SSRN |
Subject: | Lieferkette | Supply chain | Wettbewerb | Competition | Marktintegration | Market integration | Beschaffung | Procurement |
Extent: | 1 Online-Ressource (8 p) |
---|---|
Type of publication: | Book / Working Paper |
Language: | English |
Notes: | In: Oakbrook Business Review, Vol. 1, No. 1, pp. 42-49, April 2015 Nach Informationen von SSRN wurde die ursprüngliche Fassung des Dokuments 2015 erstellt |
Source: | ECONIS - Online Catalogue of the ZBW |
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