Survival mode strategy for traditional market in Indonesia based on consumer behaviour perspective
Ronald Ronald, Amelia Amelia
| Year of publication: |
2022
|
|---|---|
| Authors: | Ronald, Ronald ; Amelia, Amelia |
| Published in: |
International journal of trade and global markets. - Olney : Inderscience, ISSN 1742-755X, ZDB-ID 2455723-7. - Vol. 15.2022, 1, p. 124-133
|
| Subject: | buying behaviour | customer satisfaction | Indonesia | positive emotions | price fairness | price level | quality | repurchase intention | symbolic dimension | traditional market | Konsumentenverhalten | Consumer behaviour | Indonesien | Kundenzufriedenheit | Customer satisfaction | Emotion | Preismanagement | Pricing strategy |
Online Resource
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1504/IJTGM.2022.120880 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10012887915