Sustainability marketing beyond sustainable development : towards a degrowth agenda
Year of publication: |
2022
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Authors: | Lloveras, Javier ; Marshall, Adam P. ; Vandeventer, James S. ; Pansera, Mario |
Published in: |
Journal of marketing management : JMM ; journal of the Academy of Marketing. - Abingdon [u.a.] : Routledge, Taylor & Francis Group, ISSN 1472-1376, ZDB-ID 2067949-X. - Vol. 38.2022, 17/18, p. 2055-2077
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Subject: | degrowth | post-growth | Sustainability marketing | sustainable development | sustainable marketing |
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