Sustainable enterprise : a macromarketing approach
Year of publication: |
2017
|
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Authors: | Peterson, Mark |
Publisher: |
Los Angeles : SAGE |
Subject: | Marketingmanagement | Marketing management | Corporate Social Responsibility | Corporate social responsibility | Marketing | Nachhaltigkeit |
Extent: | 1 Online-Ressource (535 Seiten) Illustrationen |
---|---|
Type of publication: | Book / Working Paper |
Language: | English |
Notes: | Includes bibliographical references and index |
ISBN: | 1-5443-0865-5 ; 978-1-5443-0865-4 ; 978-1-4129-9868-0 |
Other identifiers: | 10.4135/9781544308654 [DOI] |
Source: | ECONIS - Online Catalogue of the ZBW |
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