Sustainable green marketing : a tred of consumerism
Year of publication: |
2019
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Authors: | Tullani, Harsh ; Dahiya, Richa |
Published in: |
Green consumerism : perspectives, sustainability, and behavior. - Oakville, ON, Canada : Apple Academic Press Inc., ISBN 978-1-77188-694-9. - 2019, p. 161-183
|
Subject: | Öko-Marketing | Green marketing | Nachhaltige Entwicklung | Sustainable development | Konsumentenverhalten | Consumer behaviour | Nachhaltigkeit | Sustainability | Öko-Produkt | Sustainable product | Umweltbewusstsein | Environmental consciousness |
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