Sustainable marketing strategies in the context of a globalized clothing and textile (C&T) sector in Zimbabwe
Africa Makasi, Krishna Govender
| Year of publication: |
2017
|
|---|---|
| Authors: | Makasi, Africa ; Govender, Krishna |
| Published in: |
Problems and perspectives in management : PPM ; international research journal. - Sumy : Business Perspectives, ISSN 1727-7051, ZDB-ID 2464229-0. - Vol. 15.2017, 2, p. 288-300
|
| Subject: | clothing and textile industry | competition | developing economy | globalization and marketing strategy |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | German |
| Notes: | Zusammenfassung in ukrainischer Sprache |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011760328