Tales of prospects past : on strategic fallacies and uncertainty in technology forecasting
Year of publication: |
2009
|
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Authors: | Brownlie, Douglas |
Published in: |
Journal of marketing management : MM. - Abingdon : Routledge, Taylor & Francis Group, ISSN 0267-257X, ZDB-ID 645971-7. - Vol. 25.2009, 5/6, p. 401-429
|
Subject: | Critical Management Studies | Critical management studies | Geschichte | History | Entscheidung unter Unsicherheit | Decision under uncertainty | Wettbewerbsanalyse | Competitive analysis | Technologievorausschau | Technology foresight | Erdgasmarkt | Natural gas market | Ölmarkt | Oil market | 1980-1983 |
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