Teaching and research in small business enterprise marketing : a critique and some alternatives
Audrey Gilmore and David Carson
| Year of publication: |
2007
|
|---|---|
| Authors: | Gilmore, Audrey ; Carson, David |
| Published in: |
Innovative methodologies in enterprise research. - Cheltenham [u.a.] : Elgar, ISBN 1-84542-211-2. - 2007, p. 7-18
|
| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz im Buch ; Book section |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10003444311