Technological forecasting techniques and competitive intelligence: tools for improving the innovation process
This paper aims at discussing some concepts regarding technological forecasting techniques (TFTs) and competitive intelligence (CI) and presents some links between them in a strategic approach based in a theoretical review. These techniques are considered as tools for improving the innovation process within firms. This paper analyzes, via a business case, how a Brazilian electronic company, Digitel SA, which produces modems and multiplexers for internal and global markets, deals with these techniques as a way of improving its process of innovation to achieve competitive advantage.
Year of publication: |
1998
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Authors: | Denise Lemos, Ângela ; Carlos Porto, Antonio |
Published in: |
Industrial Management & Data Systems. - MCB UP Ltd, ISSN 1758-5783, ZDB-ID 2002327-3. - Vol. 98.1998, 7, p. 330-337
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Publisher: |
MCB UP Ltd |
Subject: | Competitive advantage | Competitive strategy | Innovation | Intelligence | Technological forecasting |
Saved in:
Online Resource
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