Technologiemanagement & Marketing : Herausforderungen eines integrierten Innovationsmanagements
Jenny Amelingmeyer ... (Hrsg.)
| Year of publication: |
2005 ; 1. Aufl.
|
|---|---|
| Other Persons: | Amelingmeyer, Jenny (contributor) |
| Publisher: |
Wiesbaden : Dt. Univ.-Verl. |
| Subject: | Innovationsmanagement | Marketing | Aufsatzsammlung |
| Description of contents: | Table of Contents [digitool.hbz-nrw.de] |
| Extent: | XVI, 637 S. : graph. Darst., Ill. |
|---|---|
| Series: | |
| Type of publication: | Book / Working Paper |
| Language: | German |
| ISBN: | 3-8350-0142-6 |
| Classification: | Marketing |
| Source: |
Persistent link: https://www.econbiz.de/10004869211