Technology-driven evolution of design practices : envisioning the role of design in the digital era
Year of publication: |
March 2017
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Authors: | Calabretta, Giulia ; Kleinsmann, Maaike |
Published in: |
Journal of marketing management : MM. - Abingdon : Routledge, Taylor & Francis Group, ISSN 0267-257X, ZDB-ID 645971-7. - Vol. 33.2017, 3/4, p. 292-304
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Subject: | Design practices | design principles | ICT technologies | digital innovation | marketing-design interface | Informationstechnik | Information technology | Digitalisierung | Digitization |
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